Decisions about materials and design determine whether it is easy to reduce, reuse and recycle packaging. However, many producers find it difficult to know how sustainable different packaging options are. In many cases, packaging decisions are made on price and lead times, rather than environmental impact. Pack Hero Game promotes Sustainable Packaging One Italian packaging […]
For the Coronation ceremony, King Charles III commissioned 100 oak chairs, crafted for Grown in Britain timber. This is one small step in the UK’s aim to build a stronger national supply chain for the furniture, packaging, construction and other industries. Supply Chain Sustainability At present, the UK imports the majority of timber used in […]
There are plenty of excellent initiatives to enhance green credentials and employee well-being across the paper industry. Award events offer the opportunity to gain recognition for some of the notable achievements. The Confederation of Paper Industry Gold Awards highlight achievements in Environmental and Social Responsibility. The shortlisted and winning organisations have evidenced a commitment to […]
Social media influencers are an important marketing resource for many brands. This is driving a fresh approach to packaging design. To encourage their boxes, pouches and bottles, brands need distinctive colours, bold fonts and strong graphics. When styling boxes and labels that will be displayed on the shelf, designers know that the customer can handle […]
Fruit juice has been given a twist for shoppers in Austria and Germany. A partnership between TetraPak and Appetite Creative has developed fruit juice cartons with a difference. Shoppers can click on a code that is printed on the packaging to access serving suggestions. Now, serving suggestions on retail packaging is nothing new, however, these […]
Paper, cardboard and wood are all used to create packaging. Originating from trees, they each provide a natural packaging material that can be recycled and will biodegrade. As brands move toward circular thinking, how do the recycling rates compare? Paper & Cardboard Recycling Paper and cardboard account for the highest volume of packaging produced in […]
Sustainable packaging includes cardboard boxes, aluminium cans, glass and paper. These can be produced from 100% recycled material and are fully recyclable after use. However, they aren’t suitable for all packaging applications. Viable Alternatives to Plastic Packaging If we are going to successfully move away from single-use plastic and other non-biodegradable packaging waste, we need […]
That is the question that many consumers contemplate when disposing of packaging. Although much of the packaging we use does feature recycling information, this doesn’t always provide a clear answer. Standardise Packaging Labels In a study by On Pack Recycling Label (OPRL), research suggests that the majority of consumers are willing to recycle. They found […]
You may have heard the terms linear economy and circular economy, but what do they mean? Linear Economy A linear economy has been commonplace in modern society. It is where goods and packaging are designed and manufactured with little thought as to what happens to them after use. The result is that once used, the […]
If your products need packaging, but you are unsure where to start, an article in Tradeable* might be a useful place to start. The article suggests four questions to ask potential packaging suppliers, which could help you make an informed decision. The first relates to minimum and maximum order sizes. We would add that some […]
Launching a business is a big occasion, but it doesn’t mean customers will immediately start to buy. They need to discover your products, compare them to others in the market and build up trust in your brand. Packaging design plays a vital role in marketing your product and brand, so you need bespoke boxes, not […]
Egg boxes used for fresh eggs are widely made from recycled paper pulp. 100% recyclable, this is a sustainable packaging solution. However, it is a different story when it comes to chocolate Easter Eggs. For many years, chocolate Easter Eggs have been one of the worst examples of excessive packaging. However, with Easter just a […]
Encouraging packaging manufacturers, designers and brands to reduce packaging or create solutions that can be easily reused and recycled is nothing new. However, more action is needed to greatly reduce the millions of tonnes of packaging waste that we create each year. That action currently takes the form of Extended Producer Responsibility for Packaging (pEPR). […]
How can packaging design help to differentiate products in 2023? According to research published by Mintel, brands should focus on how best to communicate three essential factors in their packaging design; value, social responsibility and legislative compliance. Communicating Value in Packaging Design The cost of living has tightened the budget of many shoppers, however, the […]
In global collections and studies of marine litter, sweet and crisp wrappers are one of the highest volume items. In a Scottish survey* only one sweet wrapper, from the multitude collected, had been designed to naturally biodegrade. The majority are made with plastic content and, therefore, are not widely recycled. They survive for decades, possibly […]
