Students from two UK universities gathered insight from over 3000 consumers to better understand the information on retail packaging that influences purchasing decisions. There was a particular focus on meat and dairy products. So, which packaging labels do consumers look out for? What Packaging Labels Do Consumers Prioritise? The first insight of note is that […]
What tips on packaging design can we learn from a Creative Director? Key Priorities for Retail Packaging The key priorities for retail packaging which were shared by Simon Hill in a recent Packaging Gateway article include: Applying the ‘less is more’ approach to packaging design by considering simplified ways to communicate your core message and […]
Your natural beauty can be enhanced with a selection of products. And, if you prefer the convenience and range of products sold online, we have a few recommendations to pique your interest. Beauty Subscription Boxes So, how do you discover the brands that work for you? One option is to sign up for a beauty […]
The pub is a place to gather with friends and catch up on what’s been going on. However, many people, especially men, keep their true feelings bottled up. It feels awkward to talk about struggles and easier to stick to light-hearted banter. However, being able to open up and be listened to is vital for […]
The cost of living crisis is felt by businesses as well as families. Yet, many retailers also face the financial burden of shoplifting. One measure to reduce products being stolen is the use of dummy retail packaging. These are simply branded retail boxes with nothing inside. Coop Switch to Dummy Packaging In 2023, shoplifters were […]
According to Defra Beach Litter Monitoring Data, every 100 meters of British beach contains an average of 20 waste wet wipes. So a product designed to keep up clean requires a clean-up operation on our shores. Unfortunately, many wet wipes contain plastic, so they don’t biodegrade. Once on the beach, there is a high chance […]
Most of us drive to the shops or order groceries online. Therefore, our choice about where to shop isn’t always based on geographical location. As such, the leading supermarkets battle to gain our business. These supermarket wars have positive and negative outcomes. However, we’d like to share a good news story. Cutting Costs, Cutting Packaging […]
Are balloons a colourful bit of fun or an unnecessary plastic product that we can do without? That’s a question being explored by Buckinghamshire Council. Social & Environmental Impact The production of all products and packaging has a social and environmental impact. For a start, raw materials, energy and other resources are used in the […]
For many products, packaging provides a protective layer. It reduces damage and prevents products from being tampered with. However, many products can be sold with less or no packaging. To cut costs and respond to buyer preferences, many brands are removing packaging. Hobbycraft is one of them. Get Rid of Excessive Packaging There is a […]
A recent report by Euromonitor reveals the appetite for sustainable products and packaging. It suggests that prioritising sustainability is far more than ticking the environmental box. Customer Seeking Sustainable Brand The Euromonitor report suggests that 64% of global customers are trying to reduce their environmental impact. As such, sustainable products and packaging can be seen […]
The majority of us are used to sorting used packaging into recycling or general waste bins. Some materials, such as cardboard and aluminium are widely collected. We know that once separated, there is a high chance that this packaging will be recycled. However, many items aren’t suitable for household recycling bins. This includes soft plastics […]
What’s the best option for keeping chilled & frozen items cold during shipping? Even a couple of degrees centigrade too hot or cold can result in chilled and frozen items becoming worthless. To give a couple of examples, food items are no longer fit for consumption and medicines are no longer effective. However, these temperature-sensitive […]
The outfits and accessories that celebrities wear to gala events are a hot topic. The fashion industry and those with a flair for customising outfits are on the lookout for styles that can be replicated. This year a 9-year-old girl has made the challenge easier than ever, by creating a cardboard accessory for her mum. […]
Takeaway cups are no longer made from polystyrene and that’s great news for the environment. However, the change to paper cups has not addressed the recyclability issue. So, what is the problem with takeaway cups? Paper Cup Recycling The majority of takeaway cups are now made from paper. As we know paper and cardboard are […]
Corrugated cardboard is a low-cost and widely available packaging material. With all the deliveries that are shipped in cardboard boxes, it is usually easy to get your hands on some if you need it. Recreated Furniture Collection in Cardboard This was the case for the quick-thinking team at Zaventem Ateliers. The Belgium designers had shipped […]
