Game Builds Awareness of Sustainable Packaging

Decisions about materials and design determine whether it is easy to reduce, reuse and recycle packaging. However, many producers find it difficult to know how sustainable different packaging options are. In many cases, packaging decisions are made on price and lead times, rather than environmental impact.

Pack Hero Game promotes Sustainable Packaging

One Italian packaging company is aiming to better inform businesses and consumers about the importance of sustainable packaging. One of the ways they are doing it is through gamification. Botta has created an animated game where players guide a glass bottle through a world of plastic bags and destruction. In defeating its plastic enemies, the bottle can gain extra protection from paper-based packaging.

Pack Hero: The Eco Adventure offers a bit of interactive fun, which might inform players and encourage them to think about the packaging they order or purchase. Botta hopes that this, along with other initiatives, will contribute to a cleaner, greener future for all.

Find out more and play the game on the Botta website: https://www.botta.it/en/news/pack-hero-the-eco-adventure/

Sustainable Packaging Advice

If your brand is keen to use sustainable packaging, get in touch with UK packaging suppliers. Ask questions and draw on their advice on how to protect your products with sustainable packaging solutions. Then you can make informed decisions that fit with your company’s eco-credentials.