Samsung is one of the latest businesses to announce initiatives to move towards zero waste to landfill and plastic-free packaging. Expect to see many more following this strategy in the coming months. This is in part due to the UK Government’s Plastic Tax coming into force in April 2022. Shift Towards Sustainable Packaging Many companies […]
Christmas is months away, so why give it a second thought in the middle of summer? Do you need to think about festive packaging whilst on your holidays? Yes, you do! Data from 2019 suggests that the majority (43%) of consumers will be actively purchasing gifts, food and decorations for Christmas between 1 November and […]
It is common to believe that printed packaging needs to be multi-coloured to stand out. Is this the case, or can you make an impact with a single-colour design? Packaging design has to be functional, but it should also help your brand to stand out from the crowd. Whilst looking good and protecting the goods […]
What has corrugated cardboard, the humblest of materials got to do with professional athletes and the Olympic Games? Sustainable Cardboard Beds For one thing, all of the athletes are sleeping on corrugated cardboard beds. These robust constructions have been designed to easily hold the weight of the strongest competitors. Corrugated cardboard is low-cost, naturally insulating […]
The standard corrugated cardboard box is brown. This has a rustic charm and, in a time when sustainability is a concern, it delivers on eco-credentials. Sometimes a brand is looking for a crisp and clean packaging solution. In this case, white shipping boxes have appeal. In this article, we will explore the advantages and disadvantages […]
Do you need packaging inspiration? Your local packaging supplier may be able to answer your questions and offer advice, but another option is to visit a packaging exhibition. On 22&23 September 2021, London’s Olympia will be the venue for the annual Packaging Innovations and Luxury Packaging event. Showcasing a wide variety of packaging materials, designs […]
How do brands add an eye-grabbing twist to their retail packaging when minimalism is on-trend? Consumers are demanding that unnecessary packaging is eliminated. Being seen as wasteful is a quick way to push your products out of favour. It’s great that we’ve gained an environmental conscience, but it is a challenge to stand out from […]
Consumer awareness and purchasing decisions are changing packaging design. Manufacturers and retailers are moving away from single-use plastic towards renewable materials. Glass jars, cardboard boxes and aluminium cans are an obvious choice, as they are familiar, trusted and easy to recycle. The challenge is that not all the materials that appear to be ‘green’ are […]
