Make your Retail Packaging Shine

How do brands add an eye-grabbing twist to their retail packaging when minimalism is on-trend?

Consumers are demanding that unnecessary packaging is eliminated. Being seen as wasteful is a quick way to push your products out of favour. It’s great that we’ve gained an environmental conscience, but it is a challenge to stand out from the crowd when packaging design is paired back.

Metallic detailing is one option for adding eye-grabbing detail. Foil stamping, metallic inks or metallic stickers catch the light and shimmer. They provide the visual impact and touch of sophistication that can stand your products apart. This approach works for Channel, Ila Spa and E3D printing, could it help to elevate your brand?

Would you consider metallics for limited edition retail packaging, product launches, gift boxes or seasonal specials? If you are keen to put your products in the spotlight, this article offers advice on bespoke boxes with metallic print or foil stamping: https://abcbox.co.uk/metallic-effects-for-bespoke-retail-packaging/.